Gauging Public Perception: are people talking about the phenomenon? Who or what is getting through to people?

Here’s my breakdown from talking to 11 people:

2 had watched Joe Rogan’s episodes and were actively learning about it. One of these two is interested in planes, so Lockheed probably played a part in drawing their attention too.

1 was interested and following the subject. Wish I knew what caught their attention.

2 were older and not super active online, did not know much about the phenomenon.

2 are brainiac types who find theoretical science type stuff interesting and had read some news articles and open to the subject. Passive observers but aware.

4 are the spouses to those mentioned above who were interested in the phenomenon, so these 4 are prob soaking it up by osmosis.

Just curious about how public perception might be changing and what is it driving the change? Who/what is getting through to people?

*edit: one if the two who are actively learning about it is a nuclear engineer of all things. The first and last nuclear engineer I will prob meet. So I’m sure that plays a role in the their interest as well.