INSIDE THE PENTAGON’S NEW “PERCEPTION MANAGEMENT” OFFICE TO COUNTER DISINFORMATION
“Perception management” came to prominence during the Reagan administration, which used the term to describe its propaganda efforts.
A quote from the Article:
“The question is whether the Pentagon and military should undertake an official program that uses disinformation to shape perceptions abroad,” the Times reported in 2004. “But in a modern world wired by satellite television and the Internet, any misleading information and falsehoods could easily be repeated by American news outlets.”
Now, two decades later, “perception management” is once again becoming a central focus for the national security state. On March 1, 2022, the Pentagon established a new office with similar goals to the one once deemed too controversial to remain open. Very little has been made public about the effort, which The Intercept learned about through a review of budget documents and an internal memo we obtained. This iteration is called the Influence and Perception Management Office, or IPMO, according to the memo, which was produced by the office for an academic institution, and its responsibilities include overseeing and coordinating the various counter-disinformation efforts being conducted by the military, which can include the U.S.’s own propaganda abroad.